Marketing Manager East Zone

Position – Zonal Marketing Manager  (East Region)

He/she will be responsible for overall marketing strategy of offline programs,targeting prospect students and parents for a particular region.

1. Develop and Execute Marketing Strategies:

 Create and implement comprehensive marketing plans to promote NEET, JEE

and PNCF classroom programs.

 Identify target audiences and develop strategies to reach and engage them

effectively.

 Monitor and analyze market trends to adjust marketing strategies accordingly.

2. Lead Generation and Enrollment Targets:

 Set and achieve lead generation and enrollment targets for each program.

 Utilize various marketing channels, including digital marketing, social media,

email campaigns, and offline activities, to generate leads.

 Track, measure, and report on the effectiveness of marketing campaigns to

meet enrollment goals.

3. Brand Management and Promotion:

Develop and execute brand promotion plans, ensure brand consistency, and

maintain brand reputation within the zone.

4. Channel Management and Partnerships:

 Build and maintain relationships with schools, educational institutions, and

other relevant partners to promote our programs.

 Plan and execute events, webinars, and seminars to promote classroom

programs.

 Collaborate with internal teams to align marketing efforts with overall business

objectives.

Qualifications:

 MBA in Marketing.

 Proven experience in marketing management, preferably in the education

sector.

 Strong understanding of digital marketing, lead generation, and enrollment

strategies.

 Excellent communication, leadership, and interpersonal skills.

 Ability to work in fast paced ambiguous environment.

 Strong analytical and problem-solving abilities.

• Seniority: Mid Level
• Education: Bachelor's degree required
• Languages: English