EXECUTIVE N - WOOD FINISHES
Asian Paints Limited
Description
EXECUTIVE N - WOOD FINISHES
Location:
Gwalior, MP, IN
Areas of Work: Sales & Marketing
Job Id: 15308
External Job Description
Business objectives
• Assist the dealer network in driving sales value and volume for Wood Coatings
• Generate demand for wood coatings by means of organizing activations, samplings and trainings to stakeholders like contractors, applicators etc.
• Expand the network for wood coatings through integration with retail, projects and services team by means of sharing of leads
• Drive growth by targeting and engaging with certain specific stakeholders who deal exclusively with Wood coatings like furniture manufacturers
Stakeholder Management
• Conduct shop meets on new wood coatings to promote growth in the market
• Drive sales by engaging with contractors and architects by means of product trainings and activations
• Ensure effective implementation of various promotional schemes and displays for all stakeholders like contractors, dealers etc.
• Resolve dealer and consumer complaints with respect to wood-coatings and ensure closure within benchmark timelines
Market Intelligence
• Assist Marketing function in conducting product trials and building inferences on Asian Paints product strength vis-à-vis products in market.
• Devise ways in which the product strengths can be communicated to the consumers and influencers
Essential
• Graduate Degree in any stream (BA/B.Sc/B.Com/BBA/BBM/BMS)
• Minimum of 50% marks throughout education without any backlogs
• Graduation must be through a full-time course
• Applicants with an Engineering background (B.Tech/B.E./Diploma/B.Pharma) will not be considered
About Asian Paints Limited
Asian Paints Limited, established in 1942 by four friends in Mumbai, has grown to become India's largest and Asia's third-largest paint company. Headquartered in Mumbai, the company specializes in the manufacturing, selling, and distribution of paints, coatings, home décor products, and bath fittings, along with providing related services. Over the decades, Asian Paints has expanded its operations globally, with 27 manufacturing facilities across 15 countries, serving consumers in over 60 countries. The company's product portfolio includes decorative paints, industrial coatings, waterproofing solutions, adhesives, wall coverings, and sanitaryware. Asian Paints has also ventured into the home improvement and décor segment, offering modular kitchens, lighting, furnishings, and furniture under its "Beautiful Homes" service. The company is known for its strong brand presence, innovative marketing strategies, and commitment to sustainability. With a robust distribution network and a focus on customer-centric solutions, Asian Paints continues to be a leader in the paints and coatings industry.