CRO Specialist

Plan, execute, and analyze A/B and multivariate experiments across websites and landing pages with statistically valid outcomes. Identify conversion bottlenecks using funnel analysis, behavioral analytics, and AI-assisted insights. Improve conversion performance across landing pages, product pages, lead forms, and checkout journeys. Leverage heatmaps, session recordings, and event-level tracking to diagnose UX and friction issues. Monitor and report CRO KPIs including conversion rate, experiment lift, statistical confidence, and engagement metrics. Collaborate with design, development, and growth teams to implement, QA, and scale winning experiments. Drive continuous optimization using structured experimentation frameworks and iterative testing cycles. Maintain website content accuracy and consistency aligned with UX and conversion goals. Document experiments, learnings, and insights to build a scalable CRO knowledge base.

We are looking for a data-driven CRO Specialist to optimize website and campaign performance by improving user experience and increasing conversion rates across digital touchpoints. The role focuses on turning traffic into customers through testing, insights, and continuous optimization.