Phygital Marketing Designer & Animator

Role Overview

We are looking for a Phygital Marketing Designer & Animator to create high-impact visual and motion creatives for both digital and offline marketing channels. The role focuses on brand storytelling, product marketing, and customer engagement, with limited support to App UI/UX design when required.

You will collaborate closely with Product, Marketing, Sales, Growth, and UI/UX teams to deliver consistent, engaging, and performance-driven creatives.

Experience: 2–4+ Years

Key Responsibilities

• Own and execute product marketing designs across digital and offline channels with strong brand consistency.

• Design creatives for websites, landing pages, campaigns, and product marketing pages.

• Create social media creatives including posts, carousels, reels, banners, and short videos.

• Develop motion graphics and animations for social media, ads, product explainers, and brand storytelling.

• Design print-ready assets such as brochures, flyers, posters, banners, standees, and event collaterals.

• Collaborate with Product Marketing and Growth teams to translate ideas into impactful visuals.

• Support brand identity development, rebranding initiatives, and visual guidelines.

• Use AI-powered tools to speed up ideation, asset creation, and variations.

• Provide light UI/UX design support when required.

• Maintain design libraries, templates, and reusable assets.

• Coordinate with developers to ensure accurate implementation of designs.

• Stay updated with design trends, animation styles, and marketing best practices.

Required Skills
• Bachelor's degree in Design, Visual Communication, Multimedia, or equivalent experience.

• 2–4+ years of experience as a Digital / Product Marketing / Motion Designer.

• Strong understanding of brand design, product storytelling, and marketing visuals.

• Experience in website and landing page design.

• Proficiency in Photoshop, Illustrator, Figma, After Effects.

• Hands-on experience in motion graphics, animation, and short-form videos.

• Experience with digital and print design.

• Familiarity with AI tools for design and content support.

• Basic understanding of UI/UX principles.

• Strong communication and collaboration skills.

• Experience in fast-paced or Agile environments is a plus.

Good to Have

• Experience with video editing tools (Premiere Pro, DaVinci Resolve).

• Familiarity with React / Flutter UI concepts.

• Exposure to performance marketing creatives.

• Experience creating design systems and brand guidelines.

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