Marketing Analytics Consultant

Location: Bengaluru,Karnataka,India

Bridgei2i Analytics is looking for talented individuals who are interested to be part of "Our" journey to build a best-in-class organization, driving increased adoption of business analytics across the globe.

The person holding this position is responsible for creating and implementing advanced analytical approaches across a variety of projects, industries and solutions. Successful candidates are expected to have a mix of analytical & functional skills – someone who can work with business requirements and develop them into a useable and scalable solution; someone who fully understands the value proposition of data mining and analytical methods, and who has the creativity to develop unique analytical approaches to problems when required.

Role and Responsibilities

• Understand business requirements to translate business problems into analytics problems and construct analysis road-map based on the business context
• Manage large volumes of structured and unstructured data, extract & clean data to make it amenable for analysis
• Analyse big data using statistics, econometrics, mathematics, operations research, and text mining techniques
• Develop good visualization to communicate business insights from analysis and make actionable recommendations
• Help deploy analytics solutions and enable tracking of business outcomes to measure return on investment
• Keep up with cutting edge analytics techniques and tools in the continuously evolving area of decision science
• Present/Advise/Interpret/Justify on analytics solutions from a project to Client/Internal Stakeholder
• Accountability & Responsibility for specific roles played in a project
• Support technical coaching of analysts.

Qualification

• 3+ years of work in statistical modelling and business analysis role
• Bachelors/Masters in Economics, Engineering, Mathematics, IT, Statistics and MBA/PGDBM

Skills

• Aware of various statistical analysis methods such as Regression, Logistic regression, decision trees, other segmentation methods and technical expertise in one of these techniques
• Simulation & Mathematical optimization models
• Time series forecasting methods
• Hands on experience in Python.
• Hands on experience in statistical modelling software R
• Strong Microsoft Excel, Access and PowerPoint skills (VBA & SQL experience preferred)

Desirables

1. Individuals with specialised industry expertise in atleast one of the areas which includes Financial Services Or Insurance. 
2. Individuals with Specific solutions experience in Marketing Analytics, Sales Analytics, and Customer Analytics.

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