Assistant Marketing Manager

About Us

Burger Singh, the largest homegrown burger brand in India, was founded in 2014 by Kabir Jeet Singh and Nitin Rana. Burger Singh has experienced enormous growth over the past eight years, going from one location in 2014 to more than 80 locations in 39+ cities at the present time. Burger Singh has outlets in Delhi NCR(Gurgaon, Faridabad, Noida, Greater Noida, Ghaziabad), Jammu, Ahmedabad, Amritsar, Dehradun, Lucknow, Nagpur, Patiala, Jhansi, Panipat, Chandigarh, Muzaffarnagar, Jaipur, Ludhiana, Guwahati, Saharsa, Bhopal, Bareilly, Karnal, Agra and many more.

Burger Singh has also left its mark on the global fast food industry, with its 3 outlets in London. Being a quirky brand, Burger Singh is especially known for their distinctively named burgers, which are designed to leave a mark on the customer, with names like Udta Punjab, Chunky Paneer Pandey etc.

Burger Singh is backed by noted investors, including but not limited to, Mr. Ashish Dhawan of Chrys Capital , Mr. Rajesh Bothra of RB investments, Mr. Ashwin Chadha and Mr. Rannvijay Singh Singha.

Since 2014, Burger Singh has proved that its unique burgers are made for the Indian market. They have received love and acceptance from not only their consumers but also from the industry:

1.       IMAGES Most Admired Food Service Retailer of the year: Innovation in Customer Service/Acquisition

2.       IMAGES Most Admired Food Service Retailer of the year: Market Expansion

3.       Best Restaurant Chain of the year - Restaurant Awards 2022.

4.       IMAGES Most Admired Retail Launch of the Year: New Outlet Launch

5.       Franchise Awards '22 - Kabir Jeet Singh- Franchisor of the year

6.       IMAGES Most Admired Retailer: Best turnaround story- Food Service award 2021.

7.       Burger Singh was awarded IMAGES Most Admired Food Service Chain of The Year: QSR at the Coca-Cola Golden Spoon Awards presented by the Images group in 2017.

8.       Burger Singh was recognised by Economic Times in their Top 50 start-ups in 2017 list.

9.       Burger Singh was recognised as the start-up of the month and was featured as the cover story by Startup360 Magazine.

10.   Best Emerging QSR Chain 2017 by the Indian Restaurant Congress.

 

Burger Singh prides itself in having created a work environment, with immense opportunities to handle responsibilities in one's field of work along with having access to the senior management in order to work more creatively in tasks.

 

Responsibilities:

●        Drive implementation of the Online marketing strategy to drive customer acquisition, conversion, and revenue growth.

●        Act as a SPOC for end to end franchise related queries

●        Understanding business requirements and providing marketing solutions to the franchises.

●        Develop, Manage & Build relationships with key marketing partners and agencies.

●        Creative Flair for stores.

●        On-boarding and training of new outlets for all the marketing related inputs.

●        Manage complete P&L across Franchisees effectively.

●        Understanding of Franchise Store's P&L and business decisions based on the same is expected.

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Requirements

●        Strong analytical skills with solid grasp on Excel / PowerPoint.

●        Ability to work across different teams and align everyone towards a common goal.

●        Leadership and Influencing skills: Identify builds and uses a wide network of contacts with people at all levels, internally and externally.

●        Good working knowledge and experience of Food Delivery Aggregators activities.

●        Confident and effective communication skills and an attitude/aptitude for Sales.

Education Qualification : MBA Graduate/ Mass comm.

Experience- 1-2 Yrs ( Preferably from QSR/Retail/FMCG)

Location: Gurgaon