
Key Account Executive
Dermatouch
Description
We are looking for a proactive and relationship-driven Modern Trade Executive to manage store-level operations across assigned retail chains. The role involves ensuring product availability, maintaining strong relationships with store teams, monitoring secondary sales, executing in-store visibility initiatives, and coordinating with distributors to drive sales and improve store performance.
Key Responsibilities
- Conduct a minimum of 8 store visits daily to monitor stock availability, shelf visibility, and store execution.
- Build and maintain strong relationships with store managers, pharmacists, and floor staff.
- Track secondary sales and identify fast-moving SKUs and potential out-of-stock (OOS) risks.
- Report OOS issues to the Key Account Manager (KAM) on the same day and coordinate with distributors for replenishment within 24 hours.
- Ensure 100% festive stock placement across assigned stores before campaign timelines.
- Submit weekly activity reports covering store visits, stock status, sell-through insights, and competitor activities.
- Support Visual Merchandising (VM) activities, including POSM installation and planogram compliance.
- Coordinate with distributors to resolve pending orders, delivery issues, and stock discrepancies.
- Drive new product launches by ensuring all new SKUs are stocked and visible across assigned stores.
- Submit monthly store relationship reports highlighting key contacts, escalations, and engagement updates.
- Assist the Key Account Manager in preparing chain-level sales and performance reports for buyer meetings.
Requirements
● Strong field sales fundamentals — store connect, relationship building, persuasive communication
● Familiarity with pharmacy/beauty retail environment (Apollo, H&G, Guardian, Noble, Medkart or similar)
● Self-driven with excellent time management — high visit coverage without daily supervision
● Proficiency in WhatsApp, Excel, and simple store-level tracking tools
● Good understanding of stock replenishment cycles and distributor coordination
● Two-wheeler driving licence (for local store coverage in Tier 2/3 cities
About Dermatouch
Dermatouch is a skincare company specializing in science-backed formulations combined with nature's finest ingredients to deliver effective, gentle products for all skin types.
