Content lead DNCL22

Job Title: Content Lead
Department: Marketing / Content
Location: Hyderabad / On-site
Experience: 3–7 years
Reporting To: Brand Manager / Head of Marketing

Role Overview

The Content Lead will oversee Digital Nest's content strategy and execution across all platforms. This role involves managing content writers, ensuring content quality, planning editorial calendars, and aligning content with business and marketing objectives.

Key Responsibilities

Content Strategy

• Develop and implement a content strategy aligned with marketing goals.
• Plan monthly and quarterly content calendars.

Team Management

• Manage and mentor content writers and freelancers.
• Allocate tasks, review work, and provide feedback.

Quality Control

• Edit and proofread content to ensure clarity, consistency, and accuracy.
• Maintain editorial guidelines and content standards.

Cross-Functional Collaboration

• Work with marketing, design, and sales teams to create impactful content.
• Translate complex concepts into engaging content.

Content Performance

• Monitor engagement and content performance metrics.
• Optimize content strategies based on data insights.

Skills & Competencies

• Content strategy and planning
• Editorial management
• SEO and digital content understanding
• Team leadership

Qualifications

Bachelor's or Master's degree in Communications, Journalism, Marketing, or related fields.

Experience

3–7 years in content writing, editing, or content management roles.