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DDuroflex Group

Category Executive

Duroflex Group

Bengaluru, Hinganghāt
Full-Time
0-3 Years experience

Description

Job Description: Category Executive – Furniture Location: Bangalore, India Experience: 0–3 Years Education: MBA (Marketing, Operations, or Retail Management preferred) Role Overview As a Category Executive for Furniture, you will be the linchpin for new product success. This role is perfect for a data-driven professional who enjoys the intersection of product strategy, cross-functional collaboration, and market analysis. You will take ownership of the product lifecycle from conception (briefing) to market execution (listing and training), ensuring our furniture range remains competitive and high-performing. Key Responsibilities 1. Market Intelligence & Strategy ● Competition Benchmarking: Maintain a robust database of competitor pricing, features, and assortment. ● Data Analysis: Regularly monitor market trends to ensure our product portfolio stays ahead of the curve. 2. New Product Development (NPD) & Cross-Functional Coordination ● Project Liaison: Act as the central point of contact between NPD, Supply Chain, Consumer Marketing, and Sales. ● Product Briefing: Create comprehensive technical and conceptual briefs for new product launches. ● Marketing Collaterals: Develop marketing briefs for content creation, including Point of Sale (POS) materials and visual merchandising. 3. Go-to-Market (GTM) Execution ● E-commerce Readiness: Create and manage product listing files (flat files) for the brand website and various marketplaces (Amazon, Flipkart, etc.). ● Training & Development: Design and deliver training modules to help the sales team and retail partners understand new product USPs. 4. Operations & Performance Tracking ● Inventory Management: Lead inventory forecasting for all new launches to ensure optimum stock levels. ● Sales MIS: Maintain and analyze sales performance reports (MIS) specifically for new products to track ROI and market pick-up. What We Are Looking For ● The Academic: An MBA graduate with a solid understanding of category dynamics. ● The Coordinator: Someone who can navigate different departments with ease and drive consensus. ● The Analyst: Proficient in Excel/Google Sheets for MIS reporting and inventory forecasting. ● The Communicator: Ability to write clear, concise briefs and training materials. ● Experience: 0–3 years in category management, retail, or a similar role (furniture industry experience is a plus but not mandatory).

Eligibility Criteria

  • Experience: 0+ years
  • Seniority: No Prior Experience Required
  • Education: Bachelor's degree preferred
  • Languages: English

About Duroflex Group

Duroflex is one of India's leading sleep solutions companies, with a strong presence across manufacturing, retail, and e-commerce.

Industry: Furniture & Bedding0Website