Google Ads Executive (Fresher)

Job Overview:

We are looking for a motivated and detail-oriented fresher to join our Digital Marketing team as a Google Ads Executive. The ideal candidate should have a basic understanding of online advertising and a strong willingness to learn and grow in performance marketing.

Key Responsibilities:

• Assist in planning, creating, and managing Google Ads campaigns (Search, Display, and Video).
• Conduct keyword research and analyze competitors to optimize campaign performance.
• Monitor campaign performance and generate regular reports.
• Optimize ads, bids, and budgets to improve ROI and achieve campaign goals.
• Work closely with the content and design teams to create effective ad copies and creatives.
• Track conversions and analyze data using tools like Google Analytics.
• Stay updated with the latest trends and best practices in digital advertising.

Required Skills & Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Basic understanding of Google Ads and digital marketing concepts.
• Familiarity with MS Excel and reporting tools.
• Strong analytical and problem-solving skills.
• Good communication and teamwork abilities.
• Eagerness to learn and adapt in a fast-paced environment.

Preferred (Optional):

• Google Ads Certification (Search/Display).
• Internship or coursework in Digital Marketing.
• Basic knowledge of SEO and Google Analytics.