Sr. Specialist AEO / GEO

Eightfold is a global leader in an AI-native enterprise talent platform, trusted by the world's largest & most respected Fortune 500 organizations. Our platform is built from the ground up, operating at scale across Azure and AWS, deployed in multiple regions globally, including IL4-compliant environments for the US Government, supporting users in 100+ countries and 30+ languages. Today, Eightfold is at the forefront of agentic AI, delivering intelligent agents that actively drive outcomes across hiring and talent workflows, while much of the industry is still experimenting with prototypes. Backed by over $410M in funding and valued at $2B+, we are defining the next era of agentic talent systems.

What sets Eightfold apart is not just the technology & our mission, but the team behind it. We are a deeply technical, execution-driven organization that values ownership, collaboration, and high standards. Our engineers, product leaders, and go-to-market teams work closely together — in person and across functions — to build systems that scale in the real world. If you're excited to work on hard problems, move with urgency, raise the bar every day, and help build agentic systems that transform how the world works, Eightfold is the place to do it.

About the role:

This role owns how Eightfold is discovered, interpreted, and cited across modern search and AI answer engines.

As an AI Search Specialist, you will design and operate the systems that drive visibility across traditional search, generative search, and AI-driven discovery platforms such as Google AI Overviews, ChatGPT, and Perplexity.

This is not traditional SEO.

This role sits at the intersection of content, data, and engineering, building repeatable workflows and content pipelines that allow Eightfold's expertise to surface consistently across thousands of queries and AI prompts.

You will work across marketing, product, engineering, and analytics to ensure our site architecture, content structure, and authority signals are optimized for how modern search engines and language models interpret information.

Success in this role means thinking in systems, not pages — designing scalable visibility engines that connect content, signals, and performance data to real business outcomes.

What you'll do:

AI search and visibility strategy

• Own Eightfold's visibility across SEO, AEO, GEO, and AI-driven search surfaces
• Define strategies to improve how Eightfold appears in search results, AI answers, and generative summaries
• Monitor how models interpret our content and adjust structure, messaging, and authority signals accordingly
• Identify high-impact query spaces and build content systems to win them at scale

Content systems and authority pipelines

• Design repeatable content workflows that allow the team to ship high-quality pages quickly and consistently
• Ensure content is structured for model interpretation using schema, metadata, internal linking, and clear information hierarchy
• Manage internal linking and authority distribution across large site sections
• Partner with content, brand, and product marketing to ensure new content is optimized for AI-driven discovery

Performance monitoring and experimentation

• Track performance across GA4, Search Console, and AI visibility tools
• Monitor how content appears in search results, AI answers, and knowledge summaries
• Run experiments on page structure, messaging, and content models to improve visibility and conversion
• Translate performance data into clear recommendations for what to build next

Technical collaboration

• Work closely with web, engineering, and product teams to maintain a technically healthy, answer-ready site
• Support implementation of schema, tracking, and site structure updates
• Help ensure the CMS, analytics, and content systems support scalable AI-driven workflows
• Partner with RevOps and analytics to connect visibility signals to pipeline and conversion metrics

Modern outreach and authority building

• Support initiatives that strengthen Eightfold's authority across the web, including industry placements, partner content, and community visibility
• Identify opportunities to increase external signals that influence search and AI models
• Ensure authority efforts support long-term visibility, not just short-term traffic

Who are you:

• 2–6 years of experience in AEO, SEO, GEO, content systems, growth, or digital experience roles
• Strong understanding of how modern search works, including generative search and AI answer engines
• Comfortable working in technical environments and collaborating with engineering and product teams
• Able to think in systems and workflows, not just individual pages or campaigns
• Familiar with site architecture, schema, internal linking, and content structure best practices
• Data-driven and comfortable using analytics to guide decisions
• Curious about AI, automation, and how language models interpret content
• Comfortable moving quickly and iterating based on real-time performance signals

Tools and platforms

• Google Analytics 4 (GA4)
• Google Search Console
• SEO / visibility platforms (Ahrefs, SEMrush, Quattr, or similar)
• CMS platforms and web publishing tools
• Google Tag Manager or similar tracking tools
• AI tools and LLM platforms used for content and workflow automation

Success metrics

• Increased visibility across search, AI answers, and generative results
• Growth in organic traffic and high-intent visits
• Improved conversion from visitor to demo or pipeline action
• Faster content velocity without loss of quality
• Strong technical health and structure across the site
• Clear performance narratives that guide what we build next

We are a team of self-starters who excel in their fields. We believe in giving you responsibility, not a task. We want you to have ownership and pride in your work and see your work's positive impact on your colleagues, our customers, and the world. We believe in providing transparency and support so you can do the best work of your career.

Hybrid Work @ Eightfold: At Eightfold, we believe our best work happens when we collaborate closely, learn from one another, and build together. We follow a hybrid work model that combines flexibility with a strong emphasis on in-person collaboration to foster innovation, culture, and rapid execution.

Employees based near our Santa Clara, London, Bangalore, and Noida offices are expected to work from the office three days per week, as we believe regular in-person engagement is essential to how we build high-impact products and strong teams

Eightfold.ai provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, or disability.

Experience our comprehensive benefits with family medical, vision and dental coverage, a competitive base salary, and eligibility for equity awards and discretionary bonuses or commissions.

Our customer stories- https://eightfold.ai/customers/customer-stories/

Press- https://eightfold.ai/about/press