Performance Marketing

Create, manage, and optimize paid advertising campaigns across platforms to drive traffic, conversions, and revenue. Expand, scale and drive efficiency across the marketing funnel through campaign optimizations. Execute all aspects of performance marketing, including paid search, display advertising, affiliate marketing, email marketing, social media advertising, and advertising on platforms like Amazon Marketing Services (AMS). Analyze and interpret campaign data, key metrics, and KPIs to extract actionable insights and recommend optimization strategies for continuous improvement. Manage marketing budgets effectively to ensure optimal allocation and maximum return on investment and efficient Customer Acquisition Cost. Stay updated with industry trends, digital marketing best practices, and emerging technologies to drive innovation in the performance marketing landscape.

Bachelor's degree in marketing, Business, or a related field. Master's degree an advantage. 2+ years previous experience in performance marketing or digital marketing roles, with a proven track record of managing successful campaigns and driving business growth on AMS.