Lead Generation Executive

Outbound Lead Generation Executive (1 Position)

Experience: 1–2 years

Mandatory Background

• 1–2 years of outbound lead generation in a B2B SaaS company.
• Experience targeting international markets (US, Europe, Middle East preferred).

Core Responsibilities

• Build targeted prospect lists using Apollo, LinkedIn Sales Navigator, and other prospecting tools.
• Execute cold email campaigns.
• Conduct LinkedIn outreach.
• Make cold calls where required.
• Qualify prospects based on ICP (Ideal Customer Profile).
• Book demos for the Account Executive.
• Maintain CRM hygiene and accurate lead records.
• Continuously improve messaging and outreach based on results.

Preferred Tools

• Apollo
• LinkedIn Sales Navigator
• Zoho CRM / HubSpot
• ChatGPT or other AI tools for personalization
• Email sequencing platforms

KPIs

• Qualified prospects added to the pipeline.
• Cold emails sent.
• Email open and reply rates.
• Meetings/demos booked.
• SQLs (Sales Qualified Leads) generated.
• Pipeline value created.

What We Want

Someone who has consistently generated meetings through outbound prospecting—not someone who has only managed email campaigns or maintained CRM data.