Digital Marketing Specialist/Manager - Pune

This is a remote position.

We are looking for a Digital Marketing Specialist/Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

Responbilities

-Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

Design, build and maintain our social media presence

-Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

-Identify trends and insights, and optimize spend and performance based on the insights

-Brainstorm new and creative growth strategies

-Plan, execute, and measure experiments and conversion tests

-Collaborate with internal teams to create landing pages and optimize user experience

-Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

-Instrument conversion points and optimize user funnels

-Collaborate with agencies and other vendor partners

-Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

-Graduation or Post Graduation

-Proven working 1-3 years experience in digital marketing

-Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

-Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

-Experience in optimizing landing pages and user funnels

-Solid knowledge of website analytics tools

-Hours are Monday to Friday and half day Saturday 9am to 5pm EST (Toronto Time)

Benefits

• Friendly Environment

• Growth guaranteed