Creative Producer (GenFlex.ai)
Gismart
Description

Become a stepping stone on our customers' journeys of self-improvement.
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Own end-to-end production of performance creatives (video and static) for paid user acquisition (focusing on Meta)
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Build and run the creative pipeline from briefing to delivery: ideation, briefing, production, launch, iteration
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Partner with the UA team daily - translate performance data and learnings into new creative concepts, hooks, and hypotheses
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Plan weekly creative output and hit volume targets without sacrificing quality
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Manage internal designers; source and onboard new talent as we scale
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Track creative performance (CTR, IPM, ROAS, hook rate, hold rate) and drive A/B testing on hooks, scripts, formats, and lengths
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Run continuous trend research and competitor analysis across mobile and web ad creatives
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Maintain a clean creative library, briefing templates, and reusable assets
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Experience hiring and managing freelance creative networks (motion graphics, UGC, voice-over)
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Experience working in the health & wellness niche
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Experience setting up creative testing frameworks and reporting from scratch
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Experience with Applovin, TikTok, and Snapchat
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Hands-on skills in After Effects, Premiere Pro, or CapCut
Eligibility Criteria
- 3+ years of experience as a Creative Producer / Creative Strategist / Creative Marketing Manager for subscription web funnels, apps
- Demonstrable track record of producing high-performing UA creatives (Meta)
- Strong understanding of performance creative principles: hooks, retention, CTAs, platform-native best practices
- Excellent project management skills - comfortable shipping dozens of creative variations per month under tight deadlines
- Data literacy - confident reading creative dashboards, identifying winners, and writing briefs that translate insights into actions
- Excellent briefing and feedback skills
- English at Intermediate (B1)
- Self-driven mindset, comfortable in zero-to-one and ambiguous environments
About Gismart
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