Product & Marketing Analyst (Famio)

Become a stepping stone on our customers' journeys of self-improvement.

• Engage with key stakeholders (product managers, marketers) to identify the product needs and shape the analytics strategy.

• Prioritize tasks based on business value and potential impact, balancing urgent requests with long-term strategic initiatives.

• Build and maintain dashboards, reports, and key metrics to support data-driven decision-making.

• Design, run, and analyze A/B tests to validate hypotheses, measure the impact of product changes, and drive continuous improvement.

• Collect requirements and maintain the event logging template to ensure accurate and comprehensive tracking of user interactions and key product events.

• Ensure data quality, uncover insights, and provide actionable recommendations to improve the product and marketing performance.

• Experience in full-cycle product analytics — owning both product and marketing analytics, independently prioritizing analytical tasks, and driving data-informed decisions.

• Experience with subscription monetization products — understanding key metrics, user retention, churn analysis, and revenue optimization strategies.

• Basic knowledge of Data Science — familiarity with machine learning concepts, predictive modeling, or clustering techniques.

• 2+ years of experience in a similar analytics role.
• Advanced SQL proficiency for querying and analyzing large datasets.
• Strong Python skills for data manipulation and analysis (pandas, data visualization, statistics).
• Solid understanding of statistics, including experiment design, statistical tests, correlation analysis, and segmentation.
• Hands-on experience with BI tools such as Tableau or Power BI.
• Effective communication to present analysis results clearly and compellingly.