JOB SUMMARY

Responsible to execute, review and promote the total MRF & Ecom sales & distribution activities for Milk & Milk Products by extending support to the entire Sales team, with an objective to achieve the business targets and ensure the implementation of ISO guidelines.

  KEY RESULT AREAS

Ø  Plan, Execute & Promote the MRF & Ecom business and achieve the sales targets as per the business plan.

Ø  Build the team in scope towards achieving the organization objective.

Ø  Create the identity of Brand in the market and increase the visibility.

Ø  Product management (Forecast, Availability, Listing, Merchandising, Shelf Share, Pricing)

Ø  Sales management (Targets, Margins, Promotions, Rentals).

Ø  Build and deploy a consumer acquisition model.

Ø  Monitor & review the distribution/ channel marketing system/Local Buyers.

Ø  Review & identify the business gaps and develop the sales promotional activities.

Ø  Develop market intelligence and expansion of distribution network.

Ø  Ensure to review and reconciliation of sales realizations & out standings.

Ø  Build and deploy effective marketing plan and execution of BTL activities.

Ø  Organize Customer Contract Programs and addressing complaints/feedback.

Ø  Responsible for placement of Visi Coolers / Bottle Coolers in the Market.

Ø  Ensure timely supply of products with minimum leakages, damages & transit losses.

Ø  Ensure proper merchandising at MRF Stores.

Ø  Ensure the availability of all products / variants / SKU's in the respective MRF's & Ecom channels City / Town wise.

Ø  Optimum utilization of manpower & Develop Teams.

Ø  Daily, periodical MIS reports.

Ø  Co-ordination with internal teams  i.e., Sales, Operations, quality, Marketing etc.,

Ø  Effective coordination and compliance of all Statutory, ISO and Audit Queries.

Ø  Any other work which was assigned from time to time.