Social Media Specialist

At LambdaTest, we're looking for a dynamic Social Media Specialist who lives and breathes content. Someone who understands how to speak to developers, testers, and tech leaders through engaging narratives, strong brand presence, and community-focused storytelling.If you love turning ideas into high-engagement posts, experimenting with new formats, and building vibrant online communities — you'll feel right at home here.

Key Responsibilities Social Media ManagementOwn and manage LambdaTest's social media presence across LinkedIn, X, Instagram, and YouTube.Plan, execute, and schedule platform-specific content aligned with brand and business goals.Maintain a consistent posting cadence and brand tone. Content CreationIdeate and produce engaging content — copy, reels, short videos, carousels, and threads.Collaborate with design and product teams to highlight product updates, launches, culture stories, and thought leadership. Influencer & Community EngagementWork closely with influencers, community advocates, and developer groups to expand brand reach.Drive conversations within the testing/dev community — comments, reposts, replies, and discussions.Participate in relevant online forums and communities to amplify organic brand visibility. Analytics & InsightsUse social media analytics tools to track performance, identify trends, and optimize content strategy.Provide weekly and monthly reports with insights, wins, and opportunities.A/B test formats, captions, and posting styles to refine results.

Someone who has worked with influencers and creators and agencies is a plus.