Area Sales Manager

• Sales

• Ensure Region attain monthly sales targets (Level 3).

• Ensure outlets attain monthly sales targets (Level 3).

• Ensure outlets attain daily sales targets.

• Coordinate with Store Manager on Store day-to-day operations.

• Product and Process knowledge.

• Staffing

• Maintain adequate staffing for operational outlets.

• Hiring of sales team for new outlets.

• Monitoring and evaluation of sales team.

• Inventory

• Ensure that the store maintain adequate stock requirements.

• Ensure the system stock and physical stock at the store are the same.

• Process Adherence

• Evaluate adherence to SOP of sales team

• Ensure adherence to Store etiquette and at store timing.

• Ensure compliance to all company policy

• Customer Service

• Manage and resolve escalations effectively.

• Ensuring high level of customer satisfaction.

• Stakeholder Management

• Manage relationships with mall team.

• Manage relationships HO team.

• Manage relationships with sales team.

• Report all mall team stakeholder engagement in Sales and Marketing App.

• Marketing

• Manage and implement sales & marketing strategies.

• Support store managers in Sales strategy execution.

• Provide inputs for growing brand recall.

• Report all Competitor data in Market Insights. (By 5th of every month).

• Cross branding and promotion.

• Plan and execute promotional activities at outlet.

• Business Development

• Identify pipeline of potential outlets.

• PIP

• Management of employee in PIP

·      Sales
·      Submission of monthly visit plan (By 5th of every month) ·      Submission of Weekly field visit plan (Before Friday) ·      Monitoring store cleanliness and staff grooming. ·      Bill Reopen and Discount Approval.

·     Inventory
·     Bottle Stock Audit: Once in 2 weeks
·     Package Full Stock Audit: Once in a month. ·     Perfume Stock Audit: Once in 2 weeks. ·     For Airport ASM : All audits Once in a month.

·     Process Adherence
·     Store Evaluation - Once every month for all stores.

·     Training and Evaluation
·     Employee Evaluation: Once every quarter for all Perfume Consultants. ·     Employee Evaluation: Once every month for all Store Managers and Floating Staff. ·     Employee Evaluation: For every trainee before onboarding. ·     Co ordinate for Execution of trainings initiated from Training department.

·     Marketing
o Identify potential marketing activities every month. o All marketing plan needs to be reported in the Sales and Marketing app.

·     Compliance
o Monitor store camera - Daily o Monitor staff uniform - Daily o Execution of disciplinary measures for sales team.

·     Operation
o Monitoring of stock audit and store cash. Co-ordinate with BD team for store maintenance

• Ensure Region attain monthly sales targets (Level 3).
• Ensure outlets attain monthly sales targets (Level 3).
• Ensure outlets attain daily sales targets.
• Maintain adequate staffing for operational outlets.
• Hiring of sales team for new outlets.
• Monitoring and evaluation of sales team.
• Ensure that the store maintain adequate stock requirements.
• Ensure the system stock and physical stock at the store are the same.
• Evaluate adherence to SOP of sales team
• Ensure adherence to Store etiquette and at store timing.
• Ensure compliance to all company policy.
• Manage and resolve escalations effectively.
• Ensuring high level of customer satisfaction.
• Manage relationships with mall team.
• Manage relationships HO team.
• Manage relationships with sales team.
• Report all mall team stakeholder engagement in Sales and Marketing App.
• Manage and implement sales & marketing strategies.
• Support store managers in Sales strategy execution.
• Provide inputs for growing brand recall.
• Report all Competitor data in Market Insights. (By 5th of every month).
• Cross branding and promotion.
• Plan and execute promotional activities at outlet.
• Identify pipeline of potential outlets.
• Management of employee in PIP
• Submission of monthly visit plan (By 5th of every month)
• Submission of Weekly field visit plan (Before Friday)
• Monitoring store cleanliness and staff grooming.
• Bill Reopen and Discount Approval.
• Bottle Stock Audit: Once in 2 weeks
• Package Full Stock Audit: Once in a month.
• Perfume Stock Audit: Once in 2 weeks.
• For Airport ASM : All audits Once in a month.
• Store Evaluation - Once every month for all stores.
• Employee Evaluation: Once every quarter for all Perfume Consultants.
• Employee Evaluation: Once every month for all Store Managers and Floating Staff.
• Employee Evaluation: For every trainee before onboarding.
• Co ordinate for Execution of trainings initiated from Training department.
• Identify potential marketing activities every month.
• All marketing plan needs to be reported in the Sales and Marketing app.
• Monitor store camera - Daily
• Monitor staff uniform - Daily
• Execution of disciplinary measures for sales team.
• Monitoring of stock audit and store cash.
• Co ordinate with BD team for store maintenance
• Analyse sales data and trends.
• Drive sales growth and achieve targets.
• Manage and resolve customer escalations.
• Develop and implement marketing strategies.
• Maintain accurate inventory records.
• Conduct employee evaluations and training.
• Support store operations and ensure compliance.
• Identify and develop new business opportunities.