Sales Engineer

Key Responsibilities

Business Development

• Identify new business opportunities in manufacturing industries.
• Generate qualified leads through customer visits, references, exhibitions, seminars, and digital marketing campaigns.
• Develop relationships with OEMs, System Integrators, Consultants, and End Customers.
• Maintain an updated sales pipeline in CRM.
• Meet monthly, quarterly, and annual sales targets.
• Identify opportunities for repeat business and annual maintenance contracts (AMC).

Customer Engagement

• Visit customer plants to understand manufacturing processes.
• Conduct requirement gathering meetings with production, quality, maintenance, and IT teams.
• Analyze customer pain points.
• Recommend suitable Digital Manufacturing solutions.
• Build long-term customer relationships.

Product Demonstration

• Conduct software demonstrations.
• Present live dashboards.
• Demonstrate mobile applications.
• Explain reporting features.
• Conduct proof-of-concept (POC) demonstrations.

Customer Follow-up

• Follow up on quotations.
• Coordinate technical discussions.
• Negotiate commercial terms.
• Resolve customer concerns.
• Track order closure.

Market Intelligence

• Study competitor offerings.
• Analyze market trends.
• Track new technologies.
• Identify emerging industries.
• Share market insights with management.

Internal Coordination

Work closely with:

• Proposal Team
• Software Development Team
• Project Managers
• Business Analysts
• Application Engineers
• Marketing Team
• Service Engineers
• Finance Team

CRM Management

Maintain records of:

• Leads
• Opportunities
• Customer interactions
• Quotations
• Sales forecasts
• Visit reports
• Lost opportunity analysis

Industry Exposure

Experience in one or more of the following sectors is preferred: Automotive- Auto Components- Electronics Manufacturing (EMS)- Tire Manufacturing- Food & Beverage- FMCG- Chemical- Renewable Energy- EV Battery Manufacturing

Required Sales Skills

• Consultative Selling
• Technical Presentation
• Negotiation
• Customer Relationship Management
• Proposal Discussion
• Value Selling
• Opportunity Qualification
• Objection Handling
• Closing Techniques
• Territory Management

Soft Skills

• Excellent communication skills
• Strong presentation skills
• Problem-solving mindset
• Analytical thinking
• Customer-focused approach
• Team collaboration
• Self-motivated and target-oriented
• Time management
• Professional business etiquette
• Willingness to travel extensively

• Experience in one or more of the following sectors is preferred: Automotive- Auto Components- Electronics Manufacturing (EMS)- Tire Manufacturing- Food & Beverage- FMCG- Chemical- Renewable Energy- EV Battery Manufacturing
• Consultative Selling
• Technical Presentation
• Negotiation
• Customer Relationship Management
• Proposal Discussion
• Value Selling
• Opportunity Qualification
• Objection Handling
• Closing Techniques
• Territory Management
• Excellent communication skills
• Strong presentation skills
• Problem-solving mindset
• Analytical thinking
• Customer-focused approach
• Team collaboration
• Self-motivated and target-oriented
• Time management
• Professional business etiquette
• Willingness to travel extensively