Social Media Intern

NEXIS is a next-gen business management school where traditional education methods are replaced by hands-on experiences, real-world challenges, and out-of-class learning.

We are looking for a motivated and creative Social Media Intern to assist with our digital marketing and social media initiatives.

The ideal candidate will work closely with the founders - Ritesh Agarwal (IITB/IIMB) and Aman Choudhury (ISB/SRCC) and with our marketing agency - Arkedia, to ensure the seamless execution of our social media and digital marketing strategies.

You will manage day-to-day tasks related to our social media handles and ensure alignment with the overall marketing goals.

Key Responsibilities

Agency Coordination:

• Act as the primary point of contact between NEXIS and our external marketing agency.
• Ensure the agency has all necessary resources and information to execute digital and social media marketing plans effectively.
• Monitor progress on marketing campaigns and ensure they align with NEXIS's goals.

Social Media Management:

• Take the lead in managing NEXIS's social media platforms (Facebook, Instagram, LinkedIn, etc.).
• Coordinate the creation, scheduling, and posting of content across all social media channels.
• Monitor engagement metrics (likes, shares, comments) and respond to queries or comments in a timely manner.

Content Development:

• Work closely with the agency and internal teams to create engaging social media content (visuals, videos, posts).
• Provide ideas for new content that can help increase brand visibility and engagement.

Campaign Support:

• Assist in the execution of digital marketing campaigns, including paid social media advertising and influencer marketing.
• Track performance metrics of campaigns and compile reports for senior management review.

Market Research:

• Stay updated on social media trends and best practices.
• Research competitor activity and suggest new ways to enhance NEXIS's social media presence.

Data Analytics:

• Help monitor and analyze social media performance, including reach, impressions, engagement, and follower growth.
• Work with the agency to provide insights on campaign performance and suggest optimizations.

Qualifications:

Education: Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.

Skills:

• Familiarity with social media platforms such as Facebook, Instagram, Twitter, and LinkedIn.
• Strong written and verbal communication skills.
• Basic understanding of digital marketing and social media strategies.
• Creativity and attention to detail.
• Ability to multitask and work under tight deadlines.
• Previous experience managing social media accounts or internships in marketing/digital marketing is a plus.

This role will give the intern a fantastic opportunity to grow their career in social media marketing while working with a unique and exciting education brand.