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Marketing Manager (Public Relation)
NMIMS
Mumbai
Full-Time
0-3 Years experience
Description
Job Designation: Marketing Manager
Job Summary:
NMIMS is looking for an experienced PR & Corporate Communications professional to lead and strengthen the University's institutional reputation and media presence.
This is a strategic, stakeholder-facing role responsible for driving proactive PR, corporate communications, media relations, leadership positioning and reputation management across NMIMS's diverse schools and campuses.
| Designation | Marketing Manager | Department | Marketing & PR |
| Location | Mumbai | Reporting to | Director Marketing |
| Key Responsibilities | * Lead the PR & Corporate Communications strategy aligned with NMIMS's institutional and brand priorities. * Build and nurture strong relationships with national, business, education, regional and sector-specific media. * Drive high-quality earned media, proactive storytelling and strategic media opportunities. * Develop and strengthen leadership and spokesperson positioning through interviews, expert commentary, authored articles and thought-leadership opportunities. * Identify and amplify compelling stories around academics, research, innovation, faculty, student achievements, industry partnerships, rankings and institutional milestones. * Partner with schools and campuses to create a strong and consistent institutional communications agenda. * Lead issues and crisis communication, including preparedness, response and reputation management. * Manage the University's external PR partner, ensuring strategic alignment, quality execution and measurable outcomes. * Manage and mentor the existing internal PR resource and build an effective PR operating rhythm. * Track media performance, share of voice, competitive intelligence and PR impact, and translate insights into actionable recommendations. * Work closely with senior leadership and cross-functional stakeholders across the University. | ||
| Educational Qualifications | * Full-time MBA in Marketing or equivalent. | ||
| Professional Experience | * Minimum 7 years of experience in PR, Corporate Communications, Reputation Management or a related field. | ||
| Skills and Competencies | * Strong understanding of the Indian media ecosystem and established journalist relationships. * Demonstrated experience in media relations, strategic PR and thought leadership. * Experience working with senior leadership and managing multiple stakeholders. * Strong experience in managing external PR agencies and driving accountability. * Excellent written and verbal communication skills with strong storytelling ability. * Ability to handle sensitive issues with maturity, discretion and sound judgement. * Experience managing or mentoring a team. * Prior experience in higher education, education, corporate, technology, BFSI, media or other reputation-sensitive sectors will be an advantage. | ||
| The Opportunity | * Join NMIMS and play a key role in shaping the University's institutional reputation, leadership visibility and communications narrative across India. * If you are a strategic PR professional who can think beyond press releases, build powerful narratives and create meaningful conversations, we would like to hear from you. |
Eligibility Criteria
- Seniority: Senior Level
- Languages: English
About NMIMS
Educational institution offering management and tech programs.