R
Motion Graphic Designer
Rare Ideas
Pune
Full-Time
0-3 Years experience
Description
Motion Graphic Designer - Digital/Motion
Job Description · Together Hospitality
Company
Together Hospitality
Location: Pune (full-time)
Reports to: Creative Director
CTC: Rs. 4 – 6 LPA
Experience: 2–4 years
About the role
The Motion Graphic Designer owns how TH brands move on Instagram. You are responsible for reels, animated stories, and motion-led content that stops scrolling, holds attention, and drives engagement.
This role goes beyond editing. You understand pacing, hooks, transitions, and sound - and how these impact retention, shares, and saves.
You work closely with the Creative Director and Digital Strategist to ensure content is not just visually strong, but platform-native and performance-driven.
Requirements
Key Responsibilities:
- Reels & motion content
- Edit reels with strong hooks, pacing, and retention logic
- Create motion graphics that enhance storytelling - not distract from it
- Use transitions, text overlays, and effects intentionally
- Ensure content feels native to Instagram, not repurposed
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Platform-native execution
- Understand what works on Instagram - hooks, cuts, pacing, trends
- Use music and sound strategically to improve engagement
- Stay updated on formats, transitions, and editing styles
- Adapt content for stories, reels, and different aspect ratios
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Visual & motion consistency
- Maintain consistent motion style for each brand
- Ensure animation style aligns with brand personality
- Avoid overuse of effects - clarity over gimmicks
- Work with static designers to ensure seamless integration
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Performance thinking
- Understand what makes content shareable and savable
- Improve weak content through better editing and structure
- Work with Digital Strategist to refine content based on performance
What this role does NOT own
- Static design & print - owned by Graphic Designer
- Content strategy - owned by Digital Strategist
- Final creative direction - owned by Creative Director
KRAs:
1. Motion quality & consistency
- Editing improves performance of average footage
- Clean, intentional motion - no unnecessary effects
- Each brand has a recognisable motion style
- Output aligns with brand identity
2. Platform-native execution
- Content feels made for Instagram
- Strong hooks and pacing visible in every reel.
- Use of trends is selective and brand-appropriate
3. Speed & adaptability
- Quick turnaround on edits
- Ability to adapt content across formats
- Handles multiple brands efficiently
What we're looking for
Skills
- Strong video editing fundamentals
- Good sense of timing, rhythm, and pacing
- Understanding of sound/music impact
Mindset
- Platform-obsessed - studies what works
- Performance-driven - cares about results, not just visuals
- Iterative - improves content based on feedback and data
About Rare Ideas
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