Senior SEM Executive

• Converting client ad spending into direct revenue by managing and optimizing ad campaigns across platforms such as Google AdWords, Facebook Ads Manager, Google Shopping, and E-Commerce marketplaces.
• Strategizing and overseeing performance growth, ensuring alignment with clients' business goals.
• Managing daily budgets, billing reconciliation, and spend-pacing to meet return targets.
• Mapping ad formats to advertising objectives for optimal performance.
• Planning and optimizing landing page tests and continuously implementing A/B testing for PPC ads.
• Collaborating with marketing teams to discover data-driven ways to optimize campaign performance.
• Building budget recommendations and media plans to drive client success.
• Documenting campaign evolution, monitoring performance, and identifying best practices.
• Reporting key performance indicators and lead generation insights during client reporting calls.
• Leading the service front by handling pre-sales technical queries and providing training across the department.
• Ensuring a test-and-learn approach in all campaign activities.

Requirements

• 2-3 years of experience in search engine marketing and paid media
• Hands-on experience on Google and Meta platforms is a must
• Sales campaign experience would be an added advantage.
• Impeccable verbal and written English
• Ability to understand the target audience

Benefits

• Projects: You will be ensured exposure and learning to different paid channels with our exciting projects.
• Yes, we're a 5-day working company
• Social club – This allows you to know yourself better.
• Investment club – Gives you knowledge about the recent investment market trend
• Books Club – Help you grow and expand your knowledge
• Sports Club- Leads to a healthy life.
• Add on to that In-House Training and Seminars
• Working directly with the co-founders who are alumni of ISB and started this venture from their campus dorm
• Learn about business and startups at breakneck speed - 2 years with us is like 5 years anywhere else.