Market Research Analyst

• Collect and consolidate competitor and marketplace data into actionable insights, reports, and executive presentations.
• Perform comprehensive SWOT analyses and interpret market data to make strategic recommendations.
• Compile, clean, and analyze statistical data using modern and traditional methods, ensuring data reliability and accuracy.
• Conduct primary and secondary research using online tools, industry databases, and direct outreach.
• Maintain and enhance databases of market research findings and company intelligence.
• Deliver competitive analysis across pricing models, customer engagement strategies, product offerings, and business operations.
• Collaborate with Sales, Product, and Strategy teams to align research initiatives with company objectives.
• Prepare prospect background reports and industry overviews to support sales and business development efforts.
• Manage and analyze customer database insights to monitor and improve sales performance.
• Identify and report on industry best practices, innovations, and emerging technologies relevant to the SaaS landscape.
• Organize and store research data for future reference and ongoing research initiatives.
• Deliver internal presentations to cross-functional teams to communicate key findings and recommendations.

Requirements

Bachelor's or Master's degree in Business, Marketing, Economics, Statistics, or a related field.

• 1-2  years of experience in market research, preferably in the SaaS or tech industry.
• Strong analytical skills with the ability to interpret large data sets and multi-task across projects.
• Proficiency in statistical and data analysis tools (e.g., SPSS, Excel, PowerBI ).
• Experience with CRM systems (e.g., Salesforce, HubSpot,ZOHO CRM ) and web analytics tools (e.g., Google Analytics).
• Familiarity with B2B SaaS business models, pricing strategies, and sales methodologies.
• Excellent verbal and written communication skills; able to present data-driven insights clearly and concisely.
• High attention to detail and organizational skills.
• Self-starter with the ability to work independently and collaboratively.

Benefits

Perks & Benefits

• Recommend a friend of yours - whom you think would definitely be a great addition to our team and get rewarded with an exciting bonus.

• Competitive salary and benefits​

• We know the value of recognition and what an exemplary performance deserves, so if you are recognized as the employee of the year of our company- Be ready to receive attractive rewards.

• Working without a chilling time in-between is nerve-racking. That's why--we go for team outings to unwind from stress.

• We are always on for parties & fun–we celebrate special occasions & festivals like Ethnic day, Halloween, Diwali and Christmas.

• Pf&Esi

• We provide expert training and offer study materials that can ultimately guide you on your job goals– Also we offer certifications & Courses that help you take a bigger step towards your career.

• You will be part of the Multi-Channel Platform Web & Mobile Development Team at the Sciflare Technologies Pvt Ltd office in Chennai. , The role is office-based, working from Monday to Friday 9:00 AM  to 06:00 PM