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SSmart Work Consultants

Digital Marketing Executive

Smart Work Consultants

Madurai South
Full-Time
2-4 years experience

Description

We are looking for a creative and result-oriented Digital Marketing Executive to strengthen our online presence, generate qualified leads, and promote our IT services across digital channels.

The ideal candidate should have hands-on experience in SEO, Google Ads, social media, content marketing, lead generation, and website analytics

  • Develop and execute digital marketing strategies for IT services and solutions
  • Plan and manage SEO, SEM, Google Ads, and social media campaigns
  • Generate B2B leads through digital channels
  • Manage LinkedIn, Google, Instagram, Facebook, and other relevant platforms
  • Create engaging content for websites, blogs, social media, and email campaigns
  • Conduct keyword research and improve website search rankings
  • Monitor website traffic, campaign performance, leads, and conversions
  • Use Google Analytics / Search Console to track and analyze performance
  • Manage email marketing and lead nurturing campaigns
  • Research competitors, market trends, and target customer segments
  • Coordinate with sales and technical teams for lead generation campaigns
  • Prepare regular digital marketing reports and performance analysis

Eligibility Criteria

  • Develop and execute digital marketing strategies for IT services and solutions
  • Plan and manage SEO, SEM, Google Ads, and social media campaigns
  • Generate B2B leads through digital channels
  • Manage LinkedIn, Google, Instagram, Facebook, and other relevant platforms
  • Create engaging content for websites, blogs, social media, and email campaigns
  • Conduct keyword research and improve website search rankings
  • Monitor website traffic, campaign performance, leads, and conversions
  • Use Google Analytics / Search Console to track and analyze performance
  • Manage email marketing and lead nurturing campaigns
  • Research competitors, market trends, and target customer segments
  • Coordinate with sales and technical teams for lead generation campaigns

About Smart Work Consultants

Smart Work Consultants is an Indian recruitment firm providing staffing and HR solutions for tech and non-tech roles.

Industry: Business Consulting and ServicesEmployees: 1000+Website