Assistant Manager - Performance Marketing

What you'll own - Full ownership of performance marketing channels (meta and google) - from strategy to execution to scale

• Plan, launch, and optimise campaigns across prospecting and retargeting with clear ROAS and CAC targets
• Lead creative briefing - partner with the content team to develop ad creatives that convert, not just look good
• Manage and scale budgets efficiently, with a sharp eye on unit economics
• Run structured A/B tests on creatives, landing pages, etc., and build learnings around the results
• Analyse performance data regularly and translate insights into action, not slides

• 2-4 years of hands-on performance marketing experience, with strong Meta and Google ads expertise
• Proven track record of managing high ad spends and hitting ROAS / CAC targets
• Comfortable operating independently: you don't wait to be told what to test next
• Strong analytical instincts: you can read a dashboard and know what question to ask next
• Bonus: experience in lifestyle, fashion, or D2C is a strong plus.