Content Writer

• Write informative and engaging blogs, articles, case studies, and website content.
• Create compelling content for landing pages that improve conversions and lead generation.
• Develop ad copies for Google Ads, LinkedIn Ads, Meta Ads, and other digital campaigns.
• Create content for social media posts, reels, carousels, and marketing campaigns.
• Prepare content for brochures, exhibition materials, presentations, email campaigns, and other marketing collaterals.
• Optimize content for Search Engines (SEO) and Large Language Models (LLMs) to improve visibility across Google, ChatGPT, Gemini, and other AI platforms.
• Conduct keyword research, competitor analysis, and content audits.
• Understanding & posting to niche platforms viz. Quora, Reddit, etc.
• Collaborate with designers, marketers, and ERP consultants to create industry-specific content.
• Ensure content aligns with the SoftCore Solutions brand voice and business objectives.
• Stay updated with the latest trends in content marketing, AI, SEO, and SaaS marketing.

Requirements

• Bachelor's degree
• Excellent written and verbal communication skills.
• Strong command of grammar, research, and storytelling.
• Basic understanding of SEO, content marketing, and social media platforms.
• Familiarity with AI tools is a plus.
• Ability to learn technical concepts related to ERP, SaaS, and business software.
• Creative mindset with attention to detail.