Intern - Product Marketing

What you'll Do

1. GTM Collateral CreationOwn the end-to-end creation of go-to-market (GTM) assets including pitch decks, product guides, case studies, one-pagers, battle cards, and sales enablement materials.- Ensure content is sharp, visually compelling, and tailored to the US automotive dealership audience

• Translate internal product language into customer-friendly messaging

2. Product StorytellingTranslate Spyne's product capabilities (Vini AI, Studio AI) into clear, compelling narratives.- Craft messaging that resonates with dealer principals, GMs, and BDC managers

• Make product demos feel intuitive, relevant, and high-impact

3. Cross-functional GTM EnablementAct as the bridge between sales, product, tech, customer success, and marketing.- Support training sessions for internal teams

• Maintain and organize a central repository of GTM assets
• Ensure all customer-facing teams are equipped with the right messaging and materials

4. AI-powered Workflow BuildingIdentify repetitive marketing and GTM tasks and build automation workflows.- Create no-code AI agents to streamline content creation and operations

• Contribute to building a scalable, automated GTM content engine

5. 0→1 GTM SupportSupport new product and feature launches end-to-end.- Assist in positioning, messaging, and launch execution

• Build collateral and enable internal teams
• Operate in a fast-paced environment with evolving processes

• Strong written and verbal communication skills
• Interest in product marketing, storytelling, and GTM strategy
• Ability to simplify complex concepts into clear messaging
• High ownership and bias for action
• Comfort working in ambiguity and fast-moving environments
• Familiarity with AI tools / no-code tools is a plus