Social Media Executie only for female

A Social Media Executive is responsible for planning, creating, publishing, and monitoring content across social media platforms to increase brand awareness, engagement, and business growth.

Job Responsibilities

1) Social Media Management

• Manage company social media accounts (Facebook, Instagram, LinkedIn, YouTube, etc.).
• Schedule and publish posts according to the content calendar.
• Ensure consistent brand messaging across all platforms.

2) Content Creation

• Create engaging captions, posts, and basic graphics.
• Coordinate with designers and content writers.
• Develop content ideas based on trends and campaigns.

3) Campaign Management

• Execute organic and paid social media campaigns.
• Monitor campaign performance and optimize results.
• Assist in lead generation campaigns.

4) Community Management

• Respond to comments, messages, and customer inquiries.
• Engage with followers to build brand awareness.
• Monitor online reviews and feedback.

5) Performance Analysis

• Track key performance metrics (reach, engagement, impressions, followers, clicks).
• Prepare weekly and monthly social media reports.
• Suggest improvements based on analytics.

6) Trend Monitoring

• Stay updated with the latest social media trends, hashtags, and platform updates.
• Identify opportunities for viral or timely content.

7) Collaboration

• Coordinate with the marketing, sales, and design teams.
• Support product launches and promotional campaigns.
• Work with influencers or external agencies when required.

Requirements

Education

• Bachelor's degree in any field.
• Certifications in Digital Marketing or Social Media Marketing are an added advantage.

Experience

• 1–2 years of experience in social media management, digital marketing, or content marketing.

Key Performance Indicators (KPIs)

• Follower growth
• Engagement rate
• Reach and impressions
• Website traffic from social media
• Lead generation
• Content publishing consistency
• Campaign ROI
• Response time to customer queries