Senior Executive -Media Buyer (Ecomm)

Campaign Strategy & Planning



- Develop comprehensive media strategies tailored to e-commerce objectives.



- Allocate and forecast media budgets to maximize returns.



- Optimize media mix across channels (e.g., search, social, display) to ensure efficiency and impact.



Campaign Execution & Management



- Lead ad campaign launches, ensuring smooth execution across platforms.



- Oversee ad account management, ensuring compliance and best practices.



- Conduct creative testing and iteration to improve ad performance continuously.



Optimization & Performance Analysis



- Optimize campaigns in real-time to meet performance benchmarks (CPC, ROAS, CPA).



- Leverage audience segmentation and retargeting strategies to drive conversions.



Data Reporting & Insights



- Prepare detailed performance reports and analytics for internal and external stakeholders.



- Use data-driven insights to inform and refine media strategies.

Requirements

• Proven experience in media buying, specifically within the e-commerce sector.
• ​Strong understanding of various digital platforms, including Google Ads, Meta, and programmatic channels.
• Expertise in budget allocation, campaign optimization, and performance analysis.
• Ability to work with cross-functional teams and adapt to a fast-paced environment.
• Business Model: Drop shipping (Ecommerce) Industry: Ecommerce

Benefits

• Flexible working hours
• Variable/Incentive Component in addition to Fixed Package
• 5 - Days working culture
• Health Insurance Benefits
• Tenure Recognition and Awards
• Leave Benefits as per Milestones
• Performance Linked Growth Opportunities
• Out of Term Appraisals