Social Media Manager

Company Overview
Virtual Take is a dynamic, women-led digital marketing agency specializing in social media marketing, paid promotions, website design & development, influencer marketing, Google Ads & SEO, brand identity & strategy, custom invite design, and packaging design. We proudly partner exclusively with women-led businesses, empowering them to build powerful and influential digital presences.

Job Summary
We are seeking a creative and proactive Social Media Manager to drive impactful digital strategies for our clients. In this role, you will bridge the gap between our clients and the internal team, crafting tailored social media campaigns that enhance brand visibility, engagement, and growth. If you have a passion for storytelling, branding, and the ever-evolving landscape of social media, this opportunity is for you.

Key Responsibilities

• Client & Team Liaison:

  • Serve as the primary point of contact between clients and our creative team, ensuring clear communication and alignment on campaign objectives.

• Strategic Planning:

  • Develop and implement bespoke social media strategies, including content planning, festival and campaign initiatives, and growth tactics tailored to each brand.

• Content Creation & Management:

  • Craft engaging captions, select effective hashtags, and schedule posts across various social media platforms.
  • Collaborate with designers and copywriters to produce high-quality content that resonates with target audiences.

• Campaign Management:

  • Create, manage, and optimize social media ad campaigns, leveraging tools such as Meta Business Suite and Ads Manager.

• Performance Analysis:

  • Monitor social media performance using analytics tools, generate insightful reports, and refine strategies based on data-driven insights.

• On-Site Client Engagement:

  • Conduct monthly client visits to capture organic content for reels and other social media formats.

• Industry Research:

  • Stay abreast of the latest social media trends, design aesthetics, and platform updates, and conduct competitor analysis and audience research to drive engagement and conversions.

Qualifications

• Minimum 1 year of professional experience in social media management.
• Proficient in using Meta Business Suite, Ads Manager, and social media analytics tools.
• Strong understanding of current social media trends, design aesthetics, and branding principles.
• Demonstrated ability to develop and execute content strategies that drive engagement and business growth.
• Excellent communication and writing skills, with an eye for detail.
• Highly organized, proactive, and capable of managing multiple brands concurrently.
• Based in Hyderabad, India, with willingness to travel for monthly client visits.

Join Virtual Take and help create impactful digital experiences for women-led brands. We look forward to seeing how your creativity and strategic vision can shape the future of digital marketing!