Media Buying Executive

Take full ownership of a paid media portfolio at ZURU: manage budgets across Edge brands, build direct relationships with TikTok, YouTube, Meta, and Google, and turn performance data into real commercial impact.

• Portfolio ownership – Own and maintain the paid media strategy for an assigned portfolio of ZURU Edge brands, stepping in on other campaigns across the team as needed.

• Campaign execution & pacing – Create, execute, and optimise paid media campaigns across TikTok, YouTube, Meta, The Trade Desk, and emerging channels like retail media and programmatic DOOH, with flawless pacing and delivery against plan.

• Budget & optimisation – Manage paid media budgets across brands, analysing performance and recommending adjustments to hit targets.

• Reporting & insight – Drive campaign performance reporting in conjunction with the Media Planning team, sharing learnings with brand teams and across the wider ZURU business.

• Partner relationship management – Grow relationships with TikTok, YouTube, Meta, and Google partner reps collaboratively and progressively, meeting weekly or fortnightly to unlock advanced product and investment opportunities.

• India collaboration – Work closely with the Paid Media Lead and the India-based team, ensuring seamless communication and consistent campaign execution across both offices.

• Continuous improvement – Challenge current ways of working to drive new platform, process, and technology adoption, including exploring AI tools once the core workload is solid.

• Cross-functional partnership & mentorship – Present portfolio performance confidently to the brand and content teams, and support newer Coordinators with setup questions as part of the Coordinator-to-Executive pathway.

• 🌱 Culture for Growth

• 🧘 Health Benefits

• 🌎 Global Opportunities

• 💡 Surrounded by an A Player Team

• 🍓 Lots of fresh fruit, coffee, pals fridge and more

ZURU – Reimagining tomorrow 🚀

#LI-OS1

ZURU may use AI tools to help screen, assess or select applicants.

• Bachelor's degree in Marketing or a related field preferred, with a genuine passion for digital marketing.
• 2-4 years' hands-on paid media experience (agency or in-house); performance marketing/buying background preferred.
• Working knowledge of Meta, TikTok, YouTube, or Google/The Trade Desk ad platforms, with experience in at least one essential and openness to learn the rest.
• Strong Excel skills, comfortable using data to challenge and justify media decisions.
• Strong attention to detail and a willingness to take ownership and accountability for outcomes, not just tasks.